Layout!!

We wanted the list down the edge of what the paper could actually do, then also wanted the 'paper that performs' title and information aligned to the left.. We also decided to have the business card along the bottom of the poster and have several on top of which would be perforated so people could take away a card.

The reason the 'paper that performs' bit is outlined is because this will be the section of which we experiment with different print processes on. For example we really like the idea of having a glossy white vinyl printed onto the white card. Simple yet we think it will look really effective.

We also want to colour the section with luminous colours through screen printing.